Partnership strategy for online businesses
Your launches aren’t failing because your product is wrong.
They’re failing because you’re working alone.
the problem
You’ve got a product you believe in, but every sale feels like a gamble.
Post, email, repeat.
Ads that exhaust you & drain your bank balance.
A list of new strategies to learn & try… Substack, Youtube, is Linkedin “in” again?
What if you just needed to look at things differently?
the shift
You don’t need a bigger audience.
You need to borrow someone elses.
"She took my vision & turned it into a great traffic source & converter - 28% of sales in our last launch came from partners (& the average time on our list pre-purchase was just 37 days!)"
Helen helped me take the vision I had for my Partner Program and turn it into something that not only feels SO exciting to be building and creating, but is now a great traffic source and converter in my business. I feel incredibly supported by Helen and I love that she is fantastic at building and holding relationships, but has an excellent strategic mind, too. I would recommend Helen for anyone who is wanting to create a Partner program and make relationships at the forefront of their lead gen strategy!
— JAZZE JERVIS - COACH & BUSINESS STRATEGIST
meet helen
one thing has become clear after 15 years - tech comes & goes, but human connection endures…
Marketing your online program can so often feel like trying to shout louder to be heard in a crowd. AI is enabling people to create more content, faster & you feel less & less visible as a result. So what about a different way into the room?
A strategy that borrows trust that already exists, putting your work in front of people who are already the right fit because someone they respect has pointed to you.
That is where I come in.
I am a partnership strategist who looks at data, builds models, and thinks in systems, but I also care deeply about the people behind them - including you. And it’s that combination that creates transformational partnerships.
Click the button below to see a real life example in action…
the stats
how partnerships can transform your launch story. An example in numbers
$7,007
Previous launch revenue
$92,957
Partnership Launch Revenue
840%
Increase in student enrollments
Free masterclass
From $7K - $90K
the no-holds-barred BTS of a launch transformed through partnerships
the options
Work with me
Nothing would make me happier than helping you realise the promise in your launches. Here’s how I can support…
The foundations Audit
For partnerships to be successful - you need to have your house in order. The foundations audit is a second pair of eyes from a launch strategist who’s worked on multi-six figure sales. We’ll review your existing sales system, helping you identify opportunities to improve & refine & giving you the confidence you need before you open the doors to working with partners.
The Strategy Intensive
The difference between a partnerships that work & those that don’t? Strategy. The different between strategy that’s effective & that which isn’t? Context. The partnership strategy intensive takes your current context & connects it to partnership best practices to create you a bespoke, personalised approach designed to work for you, your business & your season of life.
Partnership Direction
For you if you want someone to take care of it all for you. Starting with an audit, moving through the strategy intensive & continuing on to long-term, ongoing implementation & oversight including collaborating with your team if you have one. The partnership direction is for you if you’re serious about partnerships (& want someone else to take a lead on it for you) + full access to my little black book…
"We 3x'ed revenue - she's a creative partner, strategic collaborator & I couldn't imagine not having her on my team.”
I started working with Helen after I noticed a steady decline in my live launch conversions. Originally, I thought I needed someone to give me a marketing strategy and help me get organized. Helen ended up creating an affiliate partnership program that allowed me to have the best live launch my business has ever had (3x our closest revenue numbers & over 8 times the most recent sale) and create true residual income and stability that is now allowing us to pursue even more opportunities to scale. Helen is not just a service provider, she’s a creative partner, a strategic collaborator, and a reliable force in my business and I could not imagine not having her on my team!
— KADIE SMITH, DROP CAP DESIGN